There is still room for new voices
Kenya's online media scene is busy, and Nation, Standard and Citizen all have huge web audiences. Still, a focused news website in Kenya covering one county, sport, business, entertainment or a single community has plenty of room to grow. With WordPress and good hosting, you can launch a professional news site in days.
The technical side of a news site
- Hosting that copes with spikes: breaking news brings sudden surges, so your hosting must absorb quick jumps in load.
- A CDN: Cloudflare, which is free, helps absorb peaks and serves pages quickly across Kenya.
- Caching: WP Rocket or W3 Total Cache serves stored pages while traffic is heavy.
- Strong database performance: a news site builds up thousands of posts over time.
- AMP (Accelerated Mobile Pages): Google has favoured AMP for news in mobile search results.
WordPress themes that suit Kenyan news sites
- Newspaper by TagDiv: used by many Kenyan news sites, roughly KSh 6,000
- Jannah: a polished news theme
- ColorMag: free, with a magazine layout
- Blocksy: modern, quick and well suited to news
Ways to earn from your readers
- Display ads through Google AdSense
- Advertising sold directly to Kenyan brands
- Sponsored articles and paid press releases
- Premium subscription content
Next step: compare our shared hosting packages, built to stay quick when readers rush in.